is a call to action for every company to move toward water stewardship and constructively engage all stakeholders in crafting 21st century solutions to sustainably managing water. Moreover, it is a call for the public and private sectors to value water and integrate water stewardship into energy and climate policies and actions.

Grounded in decades of work in sustainability, environmental and water issues, Will Sarni is able to deftly address the technical aspects of water occurrence and provide a roadmap for successful water management. The book’s interviews and case studies with thought leaders and executives from some of the world’s most well-known businesses not only read as a who’s who of worldwide industry leadership, but as an invaluable collection of innovative best practices in corporate water strategies.

This innovative book provides up-to-date information on global water issues and describes how companies can address these challenges through high-value global water strategies.


  • Why water is a critical business issue for companies, as well as a risk to their operations and brand value
  • How companies are building business opportunities to address water risk through innovative technologies and services — “water cleantech”
  • How embedded water and virtual water concepts are enabling companies to think differently about how water is used in their operations
  • Why a “New Water Paradigm” and “Seven New Rules for 21st Century Thinking” are changing how we manage water to ensure and preserve business continuity, license to operate and brand value


“In Corporate Water Strategies, Sarni clearly lays out why water is now a critical business issue and how a smart water strategy can create competitive advantage in the 21st century. Too often we hear only about the down side of water: the risk to a company’s license to operate, operational continuity and reputation. Sarni balances that view with an understanding that water is also a driver of economic development and corporate innovation. Any managers and executives ready to embed water stewardship into their long-term strategies will gain valuable insight from reading this book.”

Andrew Winston
corporate environmental strategist; author,
Green to Gold and Green Recovery

“Sarni’s book is a ‘must read’ for anyone involved in developing and implementing a corporate water strategy. Water can be one of the environmental success stories of the 21st Century … but only if everyone gets involved in addressing the problem. This book provides a blueprint for success for those working in the private sector, government, NGOs and academic institutions, along with state-of-the-art insights on water stewardship and innovation.”

Stanley Laskowski
lecturer/adviser, University of Pennsylvania, master of environmental studies program;
president, Philadelphia Global Water Initiative;
former US Environmental Protection Agency senior executive

“Thought leaders provoke discussion and debate. They call attention to impending issues that governments, society and business must address. Will Sarni, one of the world’s preeminent thought leaders about water, has put the issue of water as a strategic business issue squarely on the agenda and sounds the call for action in this insightful and important book.”

Don C. Smith
director, Environmental and Natural Resources Law Program,
University of Denver Sturm College of Law

“Corporate Water Strategies is an essential resource for those who understand the growing demand stakeholders are placing on businesses and brands to become better stewards of our increasingly fragile water supply. Sarni’s well-researched text provides clear guidance and dozens of equally compelling examples on how the business community should be managing their own performance and communicating around what will certainly be viewed as the most important environmental issue of the 21st century.”

Michael A. Law
managing director, Ogilvy Public Relations Worldwide

by William Sarni
ISBN 10: 1849711852
ISBN 13: 978-1849711852
Format: Hardcover
Publisher: Earthscan Ltd.
Pub. Date: Jan. 28, 2011

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